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As part of the partnership, household names in esports including Cloud9, Fnatic, NAVI, Ninjas in Pyjamas, NRG, SK Gaming, T1 and Team Liquid will join the dynamic fantasy world of GOG, representing their brands as fully-fledged playable characters. These characters will be redeemable as digital collectibles on the fully carbon-neutral scaling solution, Immutable X.
GOG’s unprecedented partnership with the world’s top esports teams will help expose millions of their fans – in addition to the more than 250,000 players already pre-registered – to the future of Web3 gaming.
“It’s an incredible opportunity to team up with some of the biggest and most recognizable names in the professional esports space,” said Derek Lau , Vice President and Game Director for Guild of Guardians. “GOG is a mobile team-based RPG designed for gamers and designed as a highly accessible game, making it the perfect gateway to the world of Web3 for all gamers.”
Through this collaboration, esports enthusiasts will be able to support their favorite teams and players in new and meaningful ways, representing their favorite team in-game, through digital assets. With true digital ownership, fans will be able to create, own, and trade their digital assets, as well as compete with others to earn rewards.
Five of GOG’s partner organizations are part of the Top 10 most valuable esports teams in 2022, according to Forbes, and combined, the eight participants have a valuation of almost 2 billion US dollars .
Likewise, organizations have massive and active fan communities on their social media platforms, uniting millions of esports enthusiasts. On Twitter alone, the teams are followed by more than 6.3 million users combined.
“We are thrilled to partner with Guild of Guardians in what we believe will be an extremely symbiotic relationship for our two industries – gaming and esports. We strongly believe that integrating the esports brand into games is the future, allowing for closer interactions between fans and teams.”,
Pietro Fringueli , Chairman of the Board of the World Esports Association (WESA). “We’re excited about the notion of digital ownership and the ability to earn and trade in-game characters.”
WESA includes five of the participating teams and has been chosen to develop a new business model for a unique historical cooperation with a publisher.
This announcement is part of the continued growth in popularity of esports, which has an estimated worldwide revenue of $1.3 billion in 2022 .
Immutable, the company behind Guild of Guardians, has also a proven track record in the web3 gaming industry, having raised $200 million in a Series C funding round last March.
About Guardians Guild
Already in development since March 2021 , the joint game project of Immutable and Stepico is a mobile RPG where players summon guardians, join a guild and defend Elderym in this groundbreaking fantasy RPG. The game will combine sustainable gameplay, graphics, mechanics and rewards system alongside an active and contributing community. There are already more than 250,000 pre-registered emails. Android and IOS versions will be later this year. For more information visit: https://www.guildofguardians.com/
About Immutable Games Studio
Immutable Games Studio is the world’s leading developer and publisher of Web3 games. He pioneered the world’s first hit NFT collectible card game, Gods Unchained, and is currently developing the multiplayer mobile RPG Guild of Guardians.
Immutable Games Studio is part of The Immutable Group, advancing the next generation of Web3 games, and on a mission to make asset ownership and commerce in digital worlds real – through the power of Immutable NFTs.
Founded in 2016, WESA is the result of joint efforts between top professional esports teams and ESL, the world’s largest esports company. Based on similar traditional sports associations, WESA is an open and inclusive organization that will further professionalize esports by introducing elements of player representation, standardized regulations and revenue shares for teams. WESA serves as a single point of contact for publishers to support and amplify the sustainable growth of esports.
Founded in 2013, Cloud9 has become one of the most recognizable esports organizations in the world. With industry-wide championships, unmatched watch hours, and numerous player and staff benefits, Cloud9 prides itself on being the best in every category. Currently, Cloud9 has professional teams in Apex Legends, Chess, CS:GO, Fortnite, Halo, Hearthstone, League of Legends, Overwatch, Super Smash Bros. Melee, Teamfight Tactics, VALORANT, Wild Rift and World of Warcraft. To find more information about Cloud9, visit https://www.cloud9.gg .
Fnatic is a global Esports performance brand based in London . It is focused on leveling up gamers, through its digital ecosystem and physical products. Founded in 2004 by Sam Mathews , Fnatic teams have since won over 200 championships in 30 different games and are one of the most successful esports brands of all time. Beyond winning prestigious championships, Fnatic’s mission is to be the flagship performance brand. Fnatic is the channel through which the most forward-thinking brands communicate with Gen-Z and Millennials. It delivers cutting-edge content, experiences and activations through its offices and facilities in cities between London and Tokyo . For more information, visit Fnatic.com.
NAV ( Natus Vincere ) is one of the world’s leading esports clubs, founded on December 17, 2009 in Kyiv . During its long history, the club has represented 24 disciplines and has conquered $18,000,000 in cash prizes. NAVI became champion of The International in 2011, PGL Major Stockholm 2021 major tournament, and won more than 100 gold medals in more than 250 championships. NAVI has won over 17M fans on social media and YouTube. In 2020 and 2021, the club became the second most watched esports organization in the world.
About ninjas in pajamas:
Ninjas in Pajamas is one of the most global esports organizations in the world with esports operations in the strongest gaming regions including the Americas, Europe and Asia . Born in 2000, we have pioneered the esports scene since its inception. We’ve earned our stripes competing at the highest level in nearly a dozen game titles and we never lose – we just win or learn. Our vision is to bring gaming culture to a world without borders.
NRG is a professional gaming and entertainment company headquartered in Los Angeles, California . Founded in 2016, NRG has epitomized excellence in competitive esports and the best in gaming culture for the past half-decade. Known for its championship teams and innovative gaming lifestyle content, NRG is one of the most-watched organizations in the world on Twitch and YouTube, and the most-watched organization on all platforms in North America for 2021.
About SK Gaming
SK Gaming is the most traditional esports organization and one of the world’s leading brands in competitive video games. Founded in 1997, “Schroet Kommando” has been shaping and inspiring the industry for over 25 years with a proven track record of business success. Over the past two decades, SK Gaming has built a legacy of achievement with over 75 major championships and a rich history of competitive excellence across multiple titles and game genres. SK Gaming strives to inspire young people to have goals and aspirations in life – leading by example with a true family approach while actively promoting youth development, equal opportunity and diversity.
About T1 Entertainment and Sports
T1 Entertainment & Sports is an award-winning global esports and gaming organization. Feature pro rosters in League of Legends (LoL), VALORANT, Dota 2, Super Smash Bros, Overwatch, and Splitgate. T1’s LoL team has won three World Championships, two MSI titles, and eleven LCK titles, making them the most successful team of all time. For more information on T1, visit www.t1.gg
About Team Liquid
Team Liquid was founded in 2000 in the Netherlands and has become one of the leading international multi-game esports teams with training centers in Utrecht Sao Paulo, Brazil and Los Angeles, California . Team Liquid has over 120 athletes competing in 19 distinct games, including all major esports titles, such as VALORANT, Rocket League, DOTA 2, League of Legends, CS:GO, Fortnite, Rainbow 6: Siege, and Moreover. Led by co-CEOs Steve Arhancet and Victor Goossens Team Liquid is one of the most successful esports teams in the western market in terms of competitive performance and fan engagement across multiple sports.
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SOURCE Immutable Games Studio