Bacterial Infectious Diseases Drive Facial Tissue Market Revenue

Facial Tissue Market Report 2022 – Global Market Size, Trends and Forecast 2022-2026

The Business Research Company Global Facial Tissue Market Report 2022 – Global Market Size, Trends and Forecast 2022-2026

LONDON, GREATER LONDON, UK, March 14, 2022 / — The increase in bacterial and viral infectious diseases has led to an increase in demand for sterilized, antibacterial and antiviral tissues. Tissues are sterilized during the manufacturing process to prevent the spread of harmful microbes. Special antibacterial and antiviral tissues are infused with antibacterial and antiviral agents respectively to inactivate bacteria in colds, flu viruses in coughs, sneezes or runny noses to prevent the spread of viruses to others. For example, Kleenex antiviral tissues made by Kimberly-Clark have three soft layers, including a moisture-activated middle layer that kills 99.9% of cold and flu viruses in tissue within 15 minutes. Thus, rising number of infectious diseases and growing consumer awareness about hygiene is expected to drive the growth of tissue paper market by improving the utilization of paper products during the forecast period.

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The global tissue market size is expected to grow from USD 9.17 billion in 2021 to USD 9.43 billion in 2022 at a compound annual growth rate (CAGR) of 2.9%. The global facial tissue market share is then expected to reach $9.89 billion in 2026 at a CAGR of 1.2%.

Companies in the facial tissue market are increasingly using TAD (Through Air Drying) technology to manufacture facial tissue to reduce costs. The TAD process used in tissue manufacturing was developed by P&G, Kimberly-Clark and Scott, the machines are used by some manufacturers such as Procter & Gamble for the production of facial tissue. In the TAD process, the fiber web is dewatered and dried by non-compressive means, thereby avoiding the compaction that occurs when wet pressing the web in the conventional process. Using these non-compressive water shedding technologies results in a product with enhanced properties such as high bulk, softness, cross direction (CD) stretches and absorbency. Fiber savings are possible for TAD fabric as the weight of the sheet can be reduced due to the higher volume. Since fiber is typically the most expensive component of a tissue paper product, the reduction in fiber cost is the primary benefit associated with using TAD technology. The major players in the tissue paper market are now focusing on improving their production processes by adopting product extension techniques, new marketing strategies and also making strong R&D investments in already existing factories. established by adding innovation to these facilities and driving sales.

The major players covered in the global tissue paper industry are Kimberly-Clark, Procter and Gamble, APP, Hengan, Vinda, C&S PAPER, Metsa Tissue, WEPA, Cascades and KP Tissue.

TBRC’s Global Facial Tissue Market segmentation is split by Type into Boxed Facial Tissue, Pocket Tissue, By Application In-Home, Out-of-Home, By Distribution Channel in Supermarkets & Hypermarkets, Department Stores, convenience stores, online channels, etc.

Global Facial Tissue Market Report 2022 – By Type (Boxed Tissues, Pocket Tissues), By Applications (In-Home, Out-of-Home), By Distribution Channel (Supermarkets & Hypermarkets, Department Stores, Convenience Stores, Online Channels) , other distribution channels) – Global Market Size, Trends and Forecasts 2022-2026 is part of a series of new reports from The Business Research Company that provides Tissue Market overview, Tissue Market forecast, Paper, Facial Tissue Market Size and Facial Tissue Market Growth for Overall Market, Facial Tissue Market Segments, Facial Tissue Market Geographies, Facial Tissue Market Trends, Drivers of the Tissue Paper market, restraints, revenue, profiles and market shares of major competitors.

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