Imax Hires Adtech Exec Jennifer Horsley to Lead Investor Relations – Deadline

Imax Corp. tapped Jennifer Horsley as Senior Vice President of Investor Relations to oversee the growing large-format exhibitor and technology platform’s global IR strategy and lead outreach to the investor community . She joins adtech company Taboola, where she was part of the core management team that took the company public last year.

Horsley will be based in New York and report to Imax Chief Financial Officer Natasha Fernandes.

“Jennifer has an excellent track record helping technology companies at critical times in their evolution; she is a strategic thinker and effective communicator with a proven track record of building strong and lasting relationships with investors,” said Fernandes. “His leadership will be invaluable to IMAX as we continue to build on the strength of our unique model, capitalize on an outstanding slate of multi-year blockbusters, and expand our global platform through new growth opportunities.”

“I am thrilled to join IMAX, one of the world’s most innovative entertainment technology companies, and to work with Rich, Natasha and the team to communicate our compelling investment proposition,” Horsley said, referring to the Imax CEO, Rich Gelfond. “IMAX is uniquely positioned at the crossroads of top creators and consumers and differentiates itself through its proprietary technology platform, global reach and asset-driven business model. I look forward to sharing this story and the power of the IMAX experience.

Horsley has over twenty years of experience in investor relations, financial management, strategic planning and communications. Before Taboola, she was at Xerox, where she became vice president of investor relations.

Imax shares, along with much of the media, has been in the doldrums with the company usually lumped in among exhibition, its cinema network a key part of theatrical distribution – i.e. Jaws on Imax this weekend. Going forward, he would like Wall Street to see him more broadly, as an innovator in entertainment technology who, according to today’s version, “combines proprietary software, architecture and hardware to create experiences that take you beyond the edge of your seat to a world you never imagined.

At the end of June, there were 1,694 Imax theater systems in 87 countries/territories.

Shares of its subsidiary Imax China Holding are traded on the Hong Kong Stock Exchange.

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